We turn stories into experiences with one motto in mind:
To bring every story, no matter how big or small, to life in the most relevant, authentic and immersive way.
But to be remembered, a great story need to be more than just told – it must be experienced. At InBold, we focus on creating genuine brand experiences that engage and inspire, sparkling conversations and making way for brand longevity.
With our unique brand activations and campaigns that cut through the noise, turn your brand story into one that lasts.
Some stories need to be experienced to make sense. Brand activation is how we bring your brand into the real world for people to interact with it.
We know brands, and we’re here to make the world know you better. Whether it’s through a physical event, a digital activation, or a combination of both, we ensure your audiences will not just see your brand – but also engage and remember.
From events and pop-ups to interactive digital activations, we turn brands into a living part of everyday life.
Coca-Cola ZERO SUGAR® was introduced in Denmark as a major change to the product line in seven years. So the company wanted to launch a campaign announcing the refresh of this calorie-free beverage. InBold was tasked with creating a unique and unconventional activity that would guarantee a jaw-dropping reaction during the night of culture.
We shook hands with Maybelline and over 30 Nordics influencers to create an unforgettable “unboxing experience” for the launch of Maybelline New York’s summer edition Lifter Gloss products.
Powerful stories create movements. Our campaigns do more than just capture attention –they spark conversations and leave them on everyone’s lips.
Our creative and strategic approach cuts through the noise to make sure your brand is visible and unforgettable in a world where attention is a scarce resource. We excel in multi-platform campaigns, social-first activations, and 360-degree launches, generating measurable outcomes.
We successfully built a recognizable brand identity and created buzz around Spisbar, the first food waste reduction contest in Denmark, through diverse communication channels.
We precisely promoted Knitting for Olive on selected social media platforms, using a data-backed strategy to reach their target audience and enhance search engine results.
See how we solve tough challenges and gain impressive results in a snap of fingers
In Copenhagen, Oslo,
Stockholm, and Saigon
Of crafting and conveying meaningful stories
Each a storyteller, shaping and building brands
Trusting us to bring their stories to life
“You managed to make the issue of polar bears’ Arctic habitat relevant and present for the Danes. At the same time, we experienced that the Danes became involved with Coca-Cola in a new and different way. The campaign was a great success.”
Line Bech-Fisher,
Brand Manager – Coca Cola
“In my opinion the long-term collaboration is the key to success. With the close understanding of a complex organization they manage to adapt and challenge the status quo.”
Thomas Brinch-Møller,
Marketing Activation Lead at Electrolux Denmark
“The daily collaboration with the agency runs very smoothly and we have a great dialogue between our teams. They are always super nice and quick to help. 10 out of 10 to the agency”
Jette Graulund,
CMO – BoConcept
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